Networking is Good for Morale
February 16, 2010 at 5:51 pm 1 comment
I overhead a conversation recently that the use of social networking is good for morale. I pondered that for a while and then came to the conclusion that it’s actually true that ALL networking is good for morale – social or in-person networking.
Social media’s growing popularity isn’t hard to understand when you consider that it marries two aspects of humans – the ability to reason with being a social animal. In particular, the lure is that users can do a variety of things such as…
- bridge distances
- give/get opinions
- stay anonymous or become “celebrities”
- interact with like-minded people
- develop loyal followers
- keep informed of current events
The list can go on and on.
The bottom line is we have a need to connect with other people in life and business. Social media does that as does “in person” networking. Both are equally effective when used correctly.
The benefit of social networking is that it eliminates the need to be geographically close to your networking group. You can connect with people worldwide and still keep it on a personal level.
Any way you slice it, connecting with others is good for business… and for our morale.
Entry filed under: Business Trends, Social Media. Tags: .
1. Ian Brennan | February 20, 2010 at 4:01 pm
I could not agree more. I recently attended a business networking meeting where one person told me the purpose was all about referrals. Personally, I think they are missing the point. Networking, and hence social media, speaks to peoples’ need for achievement, affiliation, and/or influence. As you wrote, we all have the need to feel connected with others – near, or distant.